Introduction: Functional foods are those that can provide health benefits. Objective: The purpose of this study was to verify the acceptability of different formulations of functional products similar to potato smile, as well as a search of consumption of potatoes processed. Methods: The consumer survey was conducted via Google Drive form with 10 questions closed about consumption of potatoes and functional foods. In sensory analysis, four functional potato smile formulations were tested, being F1 with addition of 20% linseed; F2 with addition of 20% of oats; F3 with added with addition of 10% of linseed and oats and F4 commercial product. It was evaluated global acceptance, the appearance, the aroma, the flavor and the texture, using a hedonic scale structured in 9 points. Results: Participated in consumer research and sensory analysis, 257 and 134 individuals respectively. According to research, between the products of processed potatoes the French fries is the most consumed (46.7%), and your consumption is twice or more per week for 25.3% of interviewees. The main reason associated with the consumption of potatoes is the flavor (41.2%), with 69.3% considers this a healthy food, but 74.3% believe that potatoes smiles aren’t a healthy food. To 40.1%, is a habit of consuming food and/or modified enriched, with 81.7% believe that functional foods can bring health benefits. The results of the sensorial analysis revealed that the F4 was significantly the most accepted formulation, obtaining an index average 90% accessibility, compared to 69% (F2), 64% (F3) and 60% (F1). Conclusion: The production of functional product similar to potato smile, is relevant, especially considering the high consumption of this type of product for the population, however it was found that the formulations tested still need adjustments.