THE BRAZIL COST FROM AN INSTITUTIONALIST PERSPECTIVE

Brazil is going through serious problems of competitiveness and productivity from a global comparative perspective, and a good part of these challenges can be measured by the "Brazil Cost". Therefore, this article presents a comparative analysis of the Brazil Cost and institutionalist theories as relevant theoretical approaches to understand the difficulties faced by the Brazilian economy. On the one hand, the Brazil Cost refers to a set of factors that make the business environment in the country less competitive; Institutionalist theories, on the other hand, study the role of institutions, formal and informal, in the functioning of society, as well as their ability to influence the behavior of economic actors. In this context, overcoming obstacles can go through institutions, and this debate is essential to understand the structural challenges faced by the country, as well as to guide public policies for Brazil's development.